Kyle Cooper is the most successful modern designer of motion picture title sequences. Kyle Cooper has directed over 150 film title sequences, and has been credited with "almost single-handedly revitalizing the main-title sequence as an art form".
His work includes the opening credit sequences of Seven (1995), Arlington Road (1999), The Island of Dr. Moreau (1996), Flubber (1997) and many more. He has also directed a film, New Port South. He is acclaimed as the most innovative and important designer of film titles since Saul Bass.
Wednesday, 25 November 2009
Continuity piece
This is our final continuity piece! I was in a group with Robyn Lidsey, Nancy Campopiano and Rob McDonald. This was our 3rd attempt at this asthe first time we did it we didn't plan it properly so it affected the shots in the piece. Consequently, I learn't we had to know exactly what we wanted in our sequence in order for it to work. The second attempt failed as it wasn't long enough which lead to us filming it again. I am happy with out final continuity sequence as it had all the required shots which were, match on action, shot reverse shot and over the shoulder.
Monday, 23 November 2009
Production Brief.
•Project name:
•Length: 90 seconds-2 minutes
•Deadline: 22nd January 2010
•Group members & their roles: Emily Dann, Luke Francis, Rob McDonald and Georgia Covill.
•Brief overview of content (approx 50 words): A man is getting haunted such as hearing things and things moving so this is what triggers his memory to when he was a child. He had done a wigi board with his friends and now something has come back to haunt him.
•Target audience (age group, gender bias (if any), socio-economic status and lifestyle profiling): Our target audience would be 15 years plus. The reason it wouldn’t be shown to anyone under the age of 15 would be because there would be physiological elements that may lead them to believe that there is an element of truth to the story. It would apply to males and females.
What comparable products have you researched? Other title/opening sequences of horror and other genres too.
•What is the rationale behind this text?
•What representations will be operating in your text? Are these justified?
•How will you test whether the product is successful? How will you check that it accomplishes the intended effect? By showing an audience our product and getting them to answer a questionnaire. We then will be able to see if we get the right answers to know wether it had the intended effects.
•What generic codes and conventions will be operating in your text? The generic codes and conventions we will be using would be things like fast pace, quick shots, jumping, mysterious music.
•What are the overt (obvious) messages incorporated into the text? Death, survival, mystery.
•Are there any (hidden) messages incorporated into the text? The reasons why they are being haunted, how they are going to survive, who is after they 'innocent'.
•Identify any resource constraints (time, money, equipment, human resources) that might affect your production and your hopes for your product: Well money would be one as we cannot have expensive equipment and obviously time seeing as we have a limited amount but im sure we can do the best in the the time that we have.
•Length: 90 seconds-2 minutes
•Deadline: 22nd January 2010
•Group members & their roles: Emily Dann, Luke Francis, Rob McDonald and Georgia Covill.
•Brief overview of content (approx 50 words): A man is getting haunted such as hearing things and things moving so this is what triggers his memory to when he was a child. He had done a wigi board with his friends and now something has come back to haunt him.
•Target audience (age group, gender bias (if any), socio-economic status and lifestyle profiling): Our target audience would be 15 years plus. The reason it wouldn’t be shown to anyone under the age of 15 would be because there would be physiological elements that may lead them to believe that there is an element of truth to the story. It would apply to males and females.
What comparable products have you researched? Other title/opening sequences of horror and other genres too.
•What is the rationale behind this text?
•What representations will be operating in your text? Are these justified?
•How will you test whether the product is successful? How will you check that it accomplishes the intended effect? By showing an audience our product and getting them to answer a questionnaire. We then will be able to see if we get the right answers to know wether it had the intended effects.
•What generic codes and conventions will be operating in your text? The generic codes and conventions we will be using would be things like fast pace, quick shots, jumping, mysterious music.
•What are the overt (obvious) messages incorporated into the text? Death, survival, mystery.
•Are there any (hidden) messages incorporated into the text? The reasons why they are being haunted, how they are going to survive, who is after they 'innocent'.
•Identify any resource constraints (time, money, equipment, human resources) that might affect your production and your hopes for your product: Well money would be one as we cannot have expensive equipment and obviously time seeing as we have a limited amount but im sure we can do the best in the the time that we have.
Analysis of new and old title sequences.
I wanted to know if there would be many differences between an elder opening sequence to a fairly new one. So, I compared Spider Man 2 and Spider Man 4, as there were many years between them, to see if they had any similarities or differences.
So firstly, I found that both were exactly the same right at the beginning. It was like a comic book which then introduces 'Marvel'. Spider Man 2 then introduces the actors and actresses through cartoon looking images which complements the comic beginning.
The music sets the mood of mystery and excitement which gets you ready to watch more. Also, the colour scheme is blue and red mainly which are the colours of Spider Man's costume.
In addition, in Spider Man 4 it does start the same but then when it goes to introduce the characters it seems to do it in a more 'modern' way. It just has a picture of the actor or actress with the names beside it. However, it does keep the mysterious feel to it as there are spider webs. Also the music is still the same which keeps the mood the same.
I personally think that not much does change in opening sequences no matter old or new as all of them still have the same conventions needed in an opening sequence to appeal to the audiences.
So firstly, I found that both were exactly the same right at the beginning. It was like a comic book which then introduces 'Marvel'. Spider Man 2 then introduces the actors and actresses through cartoon looking images which complements the comic beginning.
The music sets the mood of mystery and excitement which gets you ready to watch more. Also, the colour scheme is blue and red mainly which are the colours of Spider Man's costume.
In addition, in Spider Man 4 it does start the same but then when it goes to introduce the characters it seems to do it in a more 'modern' way. It just has a picture of the actor or actress with the names beside it. However, it does keep the mysterious feel to it as there are spider webs. Also the music is still the same which keeps the mood the same.
I personally think that not much does change in opening sequences no matter old or new as all of them still have the same conventions needed in an opening sequence to appeal to the audiences.
General research into title sequences.
The opening sequence that I analysed that I think perfectly exemplifies opening/title conventions is 'Seven'.
Rules of what an opening sequence and titles should be:
1.Grab attention- which it does as the titles have no dialogue so the audience is more focused on what is happening. It makes you want to find out more.
2.Introduce characters- it introduces Morgan Freeman and Brad Pitt in the opening sequence and in the titles the audience are introduced to the killer, however not revealing the identity.
3.Introduce genre-it tells us it is a thriller/horror as hte music sets the mood. Colours such as red, white and black also give impressions of this.
4.Be different from others-it is different as the opening sequence is before the titles so we haven't even been given any sort of clue what is going to happen.
5.Memorable-it is definately memorable as it gives us clues to other things that happens further on in the film. It makes us think back and realise why certain things were said and shown.
6.Sets a mood-moods are set from the music and colour connotations. You instantly know the genre.
Rules of what should be avoided:
1.Not too long- is isn't too long as the opening sequence is before the title sequence so it cuts it down a bit.
2.Give away the whole story- it doesn't give away the whole story as the identity of the killer isn't revealed. Also you don't know why he is doing certain things in the title sequence and why he is killing people.
3.Just the title- well it certainly isn't just the title. All the main actor/actresses names are included as well as clues for the film.
4.Shouldn't be unrelated to main film- it is related to the film as this is why we think back to the title sequence and opening scene.
This is why I think it perfectly exemplifies opening/title conventions.
Rules of what an opening sequence and titles should be:
1.Grab attention- which it does as the titles have no dialogue so the audience is more focused on what is happening. It makes you want to find out more.
2.Introduce characters- it introduces Morgan Freeman and Brad Pitt in the opening sequence and in the titles the audience are introduced to the killer, however not revealing the identity.
3.Introduce genre-it tells us it is a thriller/horror as hte music sets the mood. Colours such as red, white and black also give impressions of this.
4.Be different from others-it is different as the opening sequence is before the titles so we haven't even been given any sort of clue what is going to happen.
5.Memorable-it is definately memorable as it gives us clues to other things that happens further on in the film. It makes us think back and realise why certain things were said and shown.
6.Sets a mood-moods are set from the music and colour connotations. You instantly know the genre.
Rules of what should be avoided:
1.Not too long- is isn't too long as the opening sequence is before the title sequence so it cuts it down a bit.
2.Give away the whole story- it doesn't give away the whole story as the identity of the killer isn't revealed. Also you don't know why he is doing certain things in the title sequence and why he is killing people.
3.Just the title- well it certainly isn't just the title. All the main actor/actresses names are included as well as clues for the film.
4.Shouldn't be unrelated to main film- it is related to the film as this is why we think back to the title sequence and opening scene.
This is why I think it perfectly exemplifies opening/title conventions.
Sunday, 18 January 2009
Actors/Characters
Emily Dann (me) Im doing the camera work as I didn't want to be in the actual film. I helped plan and organise when to film.
Georgia Covill She played one of the children in the opening. She wore casual clothing to make herself look younger. She did alot of the editing and putting it together.
Luke Francis He also played a character in the sequence he wore a casual shirt to dress down. He did alot of planning for the storyboard and research.
Other contributors Rob Mcdonald, Alex Flynn, Daniel Pye and Ross Wood.
Georgia Covill She played one of the children in the opening. She wore casual clothing to make herself look younger. She did alot of the editing and putting it together.
Luke Francis He also played a character in the sequence he wore a casual shirt to dress down. He did alot of planning for the storyboard and research.
Other contributors Rob Mcdonald, Alex Flynn, Daniel Pye and Ross Wood.
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